Effective Date: 15 July 2026

1. Introduction

This Cookie Policy explains how Helene International Pte. Ltd., trading as Helene Quan (“Helene Quan”, “we”, “our” or “us”), uses cookies and similar technologies when you visit our website.

This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, disclose and protect your personal data.

 

2. What Are Cookies?

Cookies are small text files stored on your computer, smartphone or other device when you visit a website.

Cookies help websites function efficiently, remember your preferences, improve your browsing experience and provide information about how visitors use the website.

Some cookies may collect information that is considered personal data when combined with other information.

 

3. Why We Use Cookies

We use cookies and similar technologies to:

• operate and maintain our website;

• provide essential website functionality;

• remember your preferences;

• improve website performance;

• understand how visitors use our website;

• analyse website traffic;

• improve user experience;

• enhance website security;

• measure the effectiveness of our marketing activities where applicable; and

• support the continuous improvement of our products and services.

 

4. Types of Cookies We Use

Essential Cookies

These cookies are necessary for the proper operation of our website.

They enable essential functions including:

• website security;

• page navigation;

• shopping cart functionality;

• customer account access;

• secure checkout;

• appointment booking;

• event registration;

• user session management;

• fraud prevention.

These cookies cannot normally be disabled because the website may not function correctly without them.

 

Preference Cookies

Preference cookies remember your choices and settings, such as:

• preferred language;

• cookie preferences;

• region settings;

• other website preferences.

These cookies improve your browsing experience by remembering your selections.

 

Analytics Cookies

Analytics cookies help us understand how visitors interact with our website.

They may collect information such as:

• pages visited;

• time spent on pages;

• navigation paths;

• approximate geographic region;

• browser type;

• operating system;

• device type;

• referral sources;

• website performance metrics.

The information collected is generally used in aggregated form to improve our website and customer experience.

 

Marketing Cookies

Marketing cookies help us:

• understand the effectiveness of our marketing campaigns;

• measure advertising performance;

• personalise marketing communications where applicable;

• provide more relevant content and advertisements;

• improve future marketing activities.

These cookies will only be used in accordance with your cookie preferences where required by applicable law.

 

5. Third-Party Cookies

Our website may use trusted third-party service providers to support the operation and performance of our website.

Depending on the services enabled, cookies may be placed by providers supporting:

• website hosting;

• e-commerce functionality;

• online payments;

• appointment booking;

• event registration;

• analytics;

• advertising;

• marketing;

• embedded content;

• customer communications.

These third parties are responsible for their own privacy and cookie practices.

We encourage you to review their respective privacy policies where appropriate.

 

6. Managing Your Cookie Preferences

When you first visit our website, you will be presented with a Cookie Banner allowing you to manage your cookie preferences.

Subject to the functionality available on our website, you may choose to:

• Accept All Cookies;

• Reject Non-Essential Cookies; or

• Manage Cookie Settings.

You may update your cookie preferences at any time through the Cookie Settings available on our website.

 

7. Managing Cookies Through Your Browser

Most web browsers allow you to manage, block or delete cookies through your browser settings.

Please note that disabling certain cookies may affect the availability, functionality or performance of parts of our website.

For more information, please refer to your browser’s help documentation.

 

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect:

• changes to our website;

• changes to technologies used;

• new website features;

• legal or regulatory requirements; or

• improvements to our privacy practices.

The latest version will always be published on this page with the updated Effective Date.

 

9. Contact Us

If you have any questions regarding this Cookie Policy or our use of cookies, please contact:

Data Protection Officer

Helene International Pte. Ltd.

Email: contact@helenequan.com

 

10. Related Policies

For more information about how we collect, use, disclose and protect your personal data, please refer to our:

• Privacy Policy